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internship program

Marketing, Multimedia, and Business Administration

Bringing Innovation to the Market

Your primary objective in your internship is to partake in the company's objectives to bridging the gap between market problems and company solutions. 


To achieve this, you'll acquire the following theoretical and practical skills and experiences:



I. Marketing Essentials


  • Market gap analysis

  • Problem-solution fit

  • Product development

  • The marketing funnel

  • Customer journey

  • Storytelling and communications

  • Branding essentials


2. Campaign Management


  • Effective communication & pitching

  • Creative marketing campaign development

  • Multimedia production

  • Strategic marketing

  • Social Media management

  • Presentation deck development

  • Project management

  • Events and OOH marketing

  • Negotiations

  • Networking


3. Marketing Confidence


  • Customer relationship management

  • New customer acquisition

  • B2C, B2B, B2G, B2P, B2I stakeholder management

  • Marketing tactics

  • Specialty identification


PROGRAM REQUIREMENTS


  1. A college student of any business- or marketing-related programs

  2. Computer / Laptop

  3. Basic knowledge and experience in productivity tools

  4. Proficient in English and Filipino

  5. Has the drive for marketing and innovation

  6. Credentials and portfolio of past business-related projects

  7. Mandatory signing of Non-Disclosure Agreement (NDA)


Note: Actual completion of the entire program may vary depending on the applicant's allowable internship time, dedication, and competency to progress through the itinerary.



Internship Overview

Duration: 3 to 6 months, or at least 300 hours


Work type: Hybrid


Allowance: Output-based, varies in range


Training: On-site and virtual


Training Sites: Lycan HQ and out-of-office


Work Schedule: Mondays to Fridays, 10am to 6pm


Slots Available per Batch: Four (4)


Mentor: Various

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